Keynote/General Session

Keynote: Reset – How to Change What’s Not Working

November 18, 2024

9:30 am - 10:30 am | Grand Ballroom

Changing how we work can feel overwhelming. Like trying to budge an enormous boulder. How do you move past “the way you’ve always done things”? Where do you find the time and energy for new efforts when you’re constantly fighting fires?


With the right strategy, we can move the boulder. The secret is to find “leverage points”: places where a little bit of effort can yield a disproportionate return. And that search requires us to observe our work with fresh eyes.


We’ll explore why getting “buy-in” is the wrong way to think about change. Why considering the “goal of the goal” is a critical discipline. And why the feeling of progress can be your secret weapon in accelerating change.


In this talk, drawing from his book RESET, Heath unpacks a simple framework for getting unstuck and making the changes that matter. What if we could unlock forward movement without the need for more resources? The same people, the same assets … but dramatically better results.


Yesterday, we were stuck. Today, we reset.


Approved for one point in Category 1.B -Education of the CFRE International application for initial certification and/or recertification.



Dan Heath


Dan Heath is the #1 New York Times bestselling author (or co-author) of five beloved business books: Switch, Made to Stick, Decisive, The Power of Moments, and Upstream. His books have been translated into 33 languages and have sold over 4 million copies worldwide. His writing honors include: One of the best nonfiction books of the year, according to Amazon. One of the best audiobooks of the year, according to Apple. And the OWL award for Best Business Book of the Year. Dan hosts a podcast called: “What It’s Like to Be.” In every episode, he interviews someone from a different profession: a mystery novelist, a couples therapist, a rancher, and more. It landed on Apple’s ranking of the Top 50 Society & Culture podcasts. He has an MBA from Harvard Business School and a BA from the University of Texas at Austin.